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SHOP PAYAL JAIN AT ENSEMBLE
Designer Payal Jain launched her eponymous occasion wear and pret label in 1994, almost a year after she graduated from the Fashion Institute of Design and Merchandising. With over 25 years of experience in the Indian fashion industry, Payal Jain is one the oldest established design labels in the country. With a strong emphasis on export sales, Payal Jain also promotes Indian sensibilities on a global platform. Her contemporary aesthetic and clean cuts are influenced by India’s heritage and craftsmanship which has garnered the label wide appeal from both international and domestic audiences.
Created exclusively for the store in shades of ivory and cream, Payal Jain launched her chikankari capsule collection at Ensemble Kemps Corner and Kalaghoda in 2020. The collection included a range of tops, crop tops, silk shirts, lehengas, saris, tunics, kurta sets, and kaftans. The collection has immense category depth and versatility, simultaneously catering to client’s everyday and occasion wear requirements. By combining classic chikankari embroidery with multi-colour threadwork, applique, cutwork, and zardozi, Jain gave the timeless technique a unique twist. Her fitted embellished crop tops are styled with ethereal organza cutwork or applique embroidered lehengas, perfect for the quintessential boho-chic fashionista or bride. Her intricately embroidered chikankari and zardozi saris with heavy embellished blouses are very appropriate for an elegant and understated mother of the bride.
Ensemble's merchandising team works closely with Payal Jain and her team to ensure the most exclusive, premium and latest collections at the best prices, both for the online shop and our 5 stores across Mumbai and Delhi.
SHOP PAYAL JAIN: FROM CHIC CONTEMPORARY WEAR TO AVANT-GARDE COUTURE
The following quote from the designer aptly describes the brand and design philosophy of the label: "My collections cater to the modern woman of today. Someone who knows her likes and dislikes, is secure and comfortable in her skin and is a global citizen. She may or may not be Indian and can be living in any part of the world. She has a contemporary fashion sensibility and appreciates Indian textiles and crafts. She has an appreciation for subtle aesthetics, fine craftsmanship, intricate detailing, and beautiful garment construction." - Payal Jain, IANS, email interview.
Her designs are inspired by India’s rich and multifaceted culture. The country’s art, architecture, textiles, music, drama, literature and history have all had their influence in her design ethos. By using heritage textiles and techniques, the label is also involved in the revival and preservation of dying or indeginous crafts. Never compromising on quality, Jain favours using hand woven and premium fabrics, such as cotton silk, chanderi, organic woven cotton, silk brocade and mashru. Her collections also use taffeta tulle, georgette, crystal crepe, denim, jersey and neoprene. Her collections focus on combining classic embroidery techniques such as, chikankari, applique, cutwork, aari, and zardozi with new age design processes like digital and screen printing.
Payal Jain’s collections can be broadly categorized into couture and ready to wear (RTW), each with a range of western and contemporary, indo-western, and indian traditional styles. The couture collection offers a variety of both Indian traditional and western silhouettes from lehengas, saris, anarkalis and kurta sets, to evening gowns, jumpsuits, coordinated sets and embellished tops. The indo-western line includes an interesting selection of more fashion forward styles such as jacket and lehenga sets, asymmetric draped saris, crop top and lehenga sets, and cape and dhoti sets. Maintaining her signature embroidery and prints in her lighter pieces, Payal Jain’s RTW line contains an array of styles that cater to a woman’s everyday, resort, and travel wardrobe. From silk floral printed tops, embroidered maxi dresses, tunics and flowing embroidered kaftans, the RTW collection has something for everyone.
Payal Jain’s collections feature a wide colour palette. One will see shades of ivory, cream, beige, red, yellow, green, black, orange and blue. The extensive range of colours used ensure the collections cater to a multitude of occasions from sangeets, mehendis and festivals to cocktails, parties and black tie events.
Payal Jain has also been involved in creating practical and corporate solutions for clients by designing uniforms for top international schools and hotel chains.
Over the years, Payal Jain has developed a number of celebrity patrons. The likes of Victoria Beckham, Prianka Chopra, Deepika Padukone, Shruti Hassan, Sara Ali Khan, Rakul Preet, Parineeti Chopra and Saina Nehwal have donned the designers clothes for festivals, award shows and press events.
For over three decades Ensemble has run stores based on curation, quality, service and trust. We thrive on discovering and promoting new talent and providing them a platform. Almost every top designer in India today has begun their journey with us. With our new online shop, we now hope to bring the Ensemble experience to all cities in India and to our worldwide community.
Shop by designer, by occasion or by category, ensembleindia.com gives you access to the latest designer collections and designer bridal clothing directly from the fashion week runway and ateliers of India’s leading designers. The Ensemble Eye section features the most authoritative curation of luxury Indian fashion by our in-house fashion editors. Create a wishlist at ensembleindia.com for our stylists to understand your style and make a shortlist for you and then book an in-store appointment via the website to try it all on! Our stylists will guide you through a delightful journey of discovering the designers and special pieces that speak to your individual style and work for your body shape and budget. Don’t live in India? Our website help chat and Whatsapp business chat are also active. If speaking on the phone is more your style, use the ‘Speak to a Stylist
’ feature and call our most experienced in-house stylist Arabella at Call +91-9372742843 between 9am and 6pm IST, Monday to Saturday.
Enjoy a seamless shopping experience online with secure checkout, partial payment (part credit, part cash on delivery) and worldwide shipping, including free shipping within India. Ensemble online accepts a variety of safe payment options, including credit card, debit card, Paypal (only for international transactions) and net banking.
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